business advertising in Small Business Entrepreneurship Books

In detailed chapters that cover everything from developing an advertising strategy to designing effective ads and... more

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  Review

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  Guerrilla Advertising

  • From:Amazon
  • Posted:Sep-09-2008

  • Not worth the money - phoning it in.
  • The author seems to be resting on his laurels with this book, which does not inspire any "a-ha" moments.
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  • From:Amazon
  • Posted:Sep-05-2002

  • more dinasours
  • This book is almost ten years old. There is really nothing else to say. For a current intelligent read, read Guerrilla PR Wired. It's written by PR mogul Michael Levine, President of Levine...
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  • From:Amazon
  • Posted:Oct-03-1999

  • Excellent book
  • Between this book and the Barry Maher book on yellow pages advertising, you'll have just about everything you need to know about small business advertising. Stop the phone company ripping you...
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The newest book in the Made Simple series helps small business owners understand every aspect of advertising--and how... more

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Practical tips on advertising products and services simply, effectively, and without a big budget abound in this... more

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  101 Ways to Advertise Your Business: Building a Successful Business with Smart Advertising (101 ....

  • From:Amazon
  • Posted:Apr-27-2008

  • Another stunner
  • As with all of Andrew Griffiths books, this one is packed full of about 121 really useful ideas, tips, templates and strategies.
    
    Everyone has the capacity to improve your business...
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The best marketing you can do for your business is to concentrate on creating a high-quality operation that... more

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  Marketing Without Advertising (Marketing Without Advertising, 3rd ed)

  • From:Amazon
  • Posted:Jan-27-2006

  • Well Worth Reading
  • It is often observed that creative people, such as inventors and entrepreneurs, seem to have been cast in a mold different from the mold that produces successful business people. Therefore, when...
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  • From:Amazon
  • Posted:Oct-14-2005

  • Marketing Without Advertisings
  • This was written in 1997, and needs to be updated. Truly a disappointment.
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  • From:Amazon
  • Posted:Apr-13-2003

  • Me-too book!
  • Yes, this book does have good ideas on each page as others have stated; however, many are neither unique nor original. I got more out of Levinson's books.
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Pages: 240, Edition: 3, Paperback, Entrepreneur Press more

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  Review

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  Advertising without an Agency Made Easy (Entrepreneur Made Easy Series)

  • From:Amazon
  • Posted:Dec-12-2007

  • Oustanding !!!!!!!!!!!
  • This book is just GREAT !!!!!!!!! It is very well written, straight to the point, full of useful hints. It surely talks about the basics of marketing, but in a very realistic manner. I recommend to...
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Pages: 312, Hardcover, Delstar Pub more

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  Advertising Secrets of the Written Word: The Ultimate Resource on How to Write Powerful...

  • From:Amazon
  • Posted:Nov-16-2008

  • Must Have...
  • If you want to become a master at marketing this is one of the books that you must have in your collection. Its very easy to understand because Joseph Sugarman tells you how to do it and gives you...
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  • From:Amazon
  • Posted:Aug-07-2001

  • Are we talking about the same book here?
  • Frankly I'm surprised at you all. This book is entry level, nothing more (or less), but NOT the ultimate resources etc. Long winded, lightweight and showing its age, it compares poorly with Robert...
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