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No B.S. Direct Marketing: The Ultimate, No Holds Barred, Kick Butt, Take No Prisoners Direct Marketing for...
Radical secrets of direct marketing players Go behind the scenes and cash in on the undisclosed, off-the-record strategies of today's top direct marketers. These high-profile techniques can be applied to your non-direct marketing business with amazing results and direct marketing guru Dan Kennedy can take you there. Dan and his elite team of consultants--all phenomenally successful at borrowing direct marketing strategies from the world of mail-order, TV infomercials, etc., to use in 'ordinary' businesses including retail stores, restaurants and sales--reveal their radically different, super-profitable methods and share actual advertising and marketing examples from their businesses! Also, sit in on a discussion of the hottest marketing techniques on the audio CD inside. Discover customer-getting, sales-boosting tactics you never knew existed! INSIDE!
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- From: Amazon
- Posted: Oct-04-2009
Disappointed
The Ultimate Sales Letter was a great book. Great for beginning copy writers, a nice refresher and inspiring for veteran copywriters, and priceless to small business owners. But that was then, this is...this. When you see the reviews that there is little substance, they're right. There is very...
Read full review | Report as inappropriate- From: Amazon
- Posted: Jul-07-2009
Marketing for Marketer
I have never been compelled enough to leave a review for any product. However, I felt the need to warn prospective purchasers of this book about the bs you will find. This book is essentially an outline and a directory of service providers. Many chapters (most) do not provide any kind of...
Read full review | Report as inappropriate- From: Amazon
- Posted: Feb-03-2009
Dan Kenndey Should Be Embarrassed
Dan Kennedy should be embarrassed that he actually charges money for this. The only information worth anything in this book are his 10 rules, which are summaried in the index. The rest of the book is a shameless sales pitch to get you to sign up for his seminars. Worse yet, he doesn't even...
Read full review | Report as inappropriate- From: Amazon
- Posted: Dec-27-2008
One of the most weak books from NO BS series
I am a big fan of Dan Kennedy, and his books, and in case someone is in doubt - the history of my pathetic reviews for other books are just there. But i must admit, that not this one. This one is far from best, and in case you are looking for first book in BS series - DO NOT choose this title, as...
Read full review | Report as inappropriate- From: Amazon
- Posted: Dec-06-2008
Can't go wrong with this title or any other from NO BS serises
My english is poor so I won't bother you much with it, just go and by this book, its fantastic, although I am aware that no person is same and what one likes the other dislikes and what works for one guy won't work for the other guy, so there's no guarantie you'll like it as well
Read full review | Report as inappropriate- From: Amazon
- Posted: Jun-12-2008
Another winner from Dan Kennedy.
Good information in a quick read. I read it in about 3 sittings. The first part of the book is good solid advice. The second is examples from successful people that have implemented Dan's tactics.All good stuff. Pick it up.
Read full review | Report as inappropriate- From: Amazon
- Posted: May-25-2008
Somehow not very inspiring
It's an okay book. There are a lot of contributorswho each wrote a chapter. It's not really written very much by D.K. - it's written by his disciples.Dan Kennedy is engaging on tape and somewhat dry inprint. He tells it like it is. He doesn't feed youthe fantasy of easy riches. He's really...
Read full review | Report as inappropriate- From: Amazon
- Posted: May-24-2008
Scam!
This book is all fluff. There is absolutely no meat in this book. It reads like a sales pamphlet to get you to buy more from this con and attend his seminars. Don't fall for this one.
Read full review | Report as inappropriate- From: Amazon
- Posted: Feb-23-2008
Geoff Kelly
I had to re-read some of these reviews to remind myself that there are still too many people unable to see true value when it looks them in the face. For $10 you get an approach that wins customers - proven. And a cd, and access to a free ecourse and other materials. Yes, you have to deal with...
Read full review | Report as inappropriate- From: Amazon
- Posted: Jul-17-2007
Needed More
One cannot deny the fact that the book is used a selling vehicle for all of Kennedy's other books. You have to look past that however, and focus on the meat of the book, which is the only reason one would buy it. The concept of having 90% of the book written by others is interesting, but makes...
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