Marketing Without Advertising (Marketing Without Advertising, 3rd ed)
The best marketing you can do for your business is to concentrate on creating a high-quality operation that customers, employees and other businesspeople will trust, respect and recommend. Marketing Without Advertising teaches small business owners practical strategies to: * attract new customers and build trust * encourage customer recommendations * improve customer service and turn even dissatisfied customers into active supporters of the business * list products and services widely and inexpensively * plan marketing events that will keep customers involved * use the Internet to market services and products This essential book will help you market your business with common sense, not piles of cents.
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Marketing Without Advertising...
Edition: 3rd, Paperback, Nolo.com |
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ProductReviews88/100 (10 Reviews)
Recent Reviews
- 5/5
- From: Amazon
- Posted: Jan-27-2006
- Well Worth Reading
It is often observed that creative people, such as inventors and entrepreneurs, seem to have been cast in a mold different from the mold that produces successful business people. Therefore, when creative people decide to market their own...
- read full review | report as inappropriate
- 1/5
- From: Amazon
- Posted: Oct-14-2005
- Marketing Without Advertisings
This was written in 1997, and needs to be updated. Truly a disappointment.
- read full review | report as inappropriate
- 5/5
- From: Amazon
- Posted: Aug-14-2003
- A "Must-Own" for the small business owner
The authors of this book cut right to the chase. This isn't just a book about marketing. They tell you what common mistakes people make when running a small business and how to fix them.I attended a presentation by Terry Matthews, the...
- read full review | report as inappropriate
- 3/5
- From: Amazon
- Posted: Apr-13-2003
- Me-too book!
Yes, this book does have good ideas on each page as others have stated; however, many are neither unique nor original. I got more out of Levinson's books.
- read full review | report as inappropriate
Selected Reviews
- 5/5
- From: Amazon
- Posted: Jan-27-2006
- Well Worth Reading
It is often observed that creative people, such as inventors and entrepreneurs, seem to have been cast in a mold different from the mold that produces successful business people. Therefore, when creative people decide to market their own...
- read full review | report as inappropriate
- 3/5
- From: Amazon
- Posted: Apr-13-2003
- Me-too book!
Yes, this book does have good ideas on each page as others have stated; however, many are neither unique nor original. I got more out of Levinson's books.
- read full review | report as inappropriate
- 1/5
- From: Amazon
- Posted: Oct-14-2005
- Marketing Without Advertisings
This was written in 1997, and needs to be updated. Truly a disappointment.
- read full review | report as inappropriate
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