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Marketing Phrase BookThe Marketing Phrase Book is a comprehensive thesaurus of marketing phrases. This huge, one-stop resource is... more |
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You Can Market Your BookThis is a practical down-to-earth manual that gives the essentials for every writer in helping them sell their own... more |
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The Complete Guide to Book MarketingWith an intense focus on strategy that won't be found in any other guide, this invaluable resource will be of... more |
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Contemporary Marketing 2005Boone and Kurtz?s Contemporary Marketing has proved to be the premier introduction to marketing text and package,... more |
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Contemporary MarketingBoone and Kurtz?s Contemporary Marketing has proved to be the premier introduction to marketing text and package,... more |
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Contemporary MarketingCONTEMPORARY MARKETING by Boone and Kurtz has proven to be the premier principles of marketing text and package since... more |
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Global Marketing StrategiesBest known for its broad perspective and practical approach, this text appeals to undergraduate and graduate... more |
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Key Marketing SkillsThis is a brand new edition that focuses on the practical issues faced by today's marketing professionals. It is... more |
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Market Planning GuideGet hands-on proven marketing basics with this "bible" of business marketing. Marketing is the lifeblood for... more |
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Marketing, Anniversary EditionMarketing integrates the full range of DECA competencies for competitive event preparation. It takes advantage of the... more |
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Marketing for DummiesMarketing is the most important thing that you do in business today, even if your job title doesn't have the word... more |
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Marketing OutrageouslyJon Spoelstra, one of the country's best sports marketers,contends there is less risk and more payoffs in creating... more |
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Marketing Planning & StrategyMarketing Planning and Strategy is designed for courses at the junior/senior-level in marketing strategy, business... more |
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Marketing ResearchThe three parts of this text cover: Basic concepts, Data collection and Analytical methods. Discusses the need for... more |
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Marketing Research EssentialsMcDaniel and Gates stand out from the crowd! When it comes to putting you on the frontlines of the... more |
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Marketing StrategyMarketing Strategy has become a classic centrist marketing text. Now, Steven Schnaars has updated and revised this... more |
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MarketingThe exciting new edition of Marketing continues the established tradition of adding value far beyond the expectations... more |
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Marketing (with InfoTrac)The exciting new edition of Marketing continues the established tradition of adding value far beyond the expectations... more |
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Predatory MarketingWhat do shoppers dislike most about shopping? What's the most common reason customers are turned off by ads? Which... more |
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Contemporary Marketing, 2006CONTEMPORARY MARKETING 2006 by Boone and Kurtz has proven to be the premier principles of marketing text and package... more |
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Marketing WarfareThe book that changed marketing forever is now updated for the new millennium In 1986, Marketing Warfare... more |
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Marketing GeniusThe little black book of marketing is here. Marketing guru Peter Fisk's inspirational manual of marketing shows you... more |
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Marketing ManagementMarketing Management, 8/e, by Peter and Donnelly, serves as an overview for critical issues in marketing management.... more |
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Global MarketingCreated specifically for undergraduate students, this concise text covers the essential concepts of global marketing... more |
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Marketing ResearchThis text takes a "macro-micro-macro" approach toward communicating the intricacies of marketing research and its... more |
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Contemporary MarketingProducts often begin their lives as something extraordinary and as they grow they continue to evolve. The most... more |
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Principles of MarketingThe 11th edition of this popular text continues to build on four major marketing themes: building and managing... more |
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MarketingThis text introduces students to marketing through a managerial/strategic focus while addressing current issues such... more |
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Foundations in MarketingFoundations of Marketing offers a concise, straightforward approach to basic marketing concepts and strategies, while... more |
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Marketing ResearchIn Marketing Research, the authors offer undergraduate and MBA students a compelling introduction to the field with... more |
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