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Telemarketing Success For Small and Mid-Sized FirmsIt all begins with a phone call. The idea behind this book is to offer the reader a step by step point of reference... more |
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Business Comes To The Expert: A Proactive Marketing Plan For...How does a firm go beyond simply answering requests for proposals and take charge of its marketing? By using the... more |
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The Law Firm Internet Marketing Book: How To Use The Internet To Drive...This no-nonsense book explains in detail how to manage an aggressive, effective multi-pronged Internet marketing... more |
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Advertising Financial Products and Services: Proven Techniques and..."Benn, a recognized authority on financial advertising, shows why many of the advertising principles for consumer... more |
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The Theory of the Firm: Microeconomics with Endogenous Entrepreneurs,...The Theory of the Firm presents a path-breaking general framework for understanding the economics of the firm. The... more |
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The Theory of the Firm: Microeconomics with Endogenous Entrepreneurs,...The Theory of the Firm presents a path-breaking general framework for understanding the economics of the firm. The... more |
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The Economic Institutions of Capitalism"An extraordinarily impressive achievement and must reading for all serious students of law, economics, and... more |
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Firms, Markets and Hierarchies: The Transaction Cost Economics PerspectiveThis book examines transaction cost economics, the influential theoretical perspective on organizations and industry... more |
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Marketplace Masters: How Professional Service Firms Compete to WinIn today's knowledge-based economy, service professionals, such as consultants, lawyers, accountants, architects, and... more |
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Entrepreneurial Marketing: The Growth of Small Firms in the New Economic...Just as society has realized the value of entrepreneurs, so entrepreneurs are gradually realizing the value of... more |
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Firms, Markets and Economic Change: A Dynamic Theory of Business...The authors argue that innovation is a complex process that defies neat categorization and government policy should... more |
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Between Politics and Markets: Firms, Competition, and Institutional...Between Politics and Markets examines how the decline of central planning in post-Mao China was related to the rise... more |
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Small Firms, Global Markets: Competitive Challenges in the New EconomyJorg Meyer-satmer / 2008 / 248 pages Books more |
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Creating Market Insight How Firms Create Value from Market UnderstandingPages: 332, Hardcover, Wiley more |
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Format: , Publisher: Amer Bar Assn (October 01, 2007), ISBN: 9781590318300Pages: 120, Edition: Pap/Cdr, Paperback, American Bar Association more |
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European Business Systems: Firms and Markets in Their National ContextsAs Europe moves towards greater integration, there is increasing recognition of national differences in European... more |
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101 Marketing Strategies for Accounting, Law, Consulting, and...New marketing strategies for professional service businesses This insightful guide shows professional services... more |
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Knowledge, Organizational Evolution and Market Creation: The...Where do new multinationals come from? How do firms in developing economies become global players? Gita Sud de Surie... more |
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Choosing Small, Choosing Smart: Job Search Strategies for Lawyers in the...This Revised Second Edition (replacing a title by the same name) still includes a wealth of advice on the pros and... more |
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Defining Your MarketPages: 180, Edition: 1, Hardcover, Routledge more |
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International Strategy and Market Performance in New Biotechnology FirmsPages: 112, Edition: 1, Hardcover, Routledge more |
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Between Politics and Markets: NaPages: 270, Edition: 1, Hardcover, Cambridge University Press more |
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Globalization, the Multinational Firm, and Emerging EconomiesPages: 414, Hardcover, Emerald Group Publishing Limited more |
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Plunkett's Companion to the Almanac of American Employers 2007 Mid-Size...Pages: 681, Paperback, Plunkett Research more |
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Format: Hardcover, Publisher: Edward Elgar Pub (October 01, 2007), ISBN:...Pages: 238, Hardcover, Edward Elgar Publishing more |
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Marketing Made Easy for the AEC Firm: Principles and ProceduresPages: 272, Paperback, BNI Publications more |
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The Art Firm: Aesthetic Management and Metaphysical Marketing"The Art Firm" explores the seemingly unorthodox alliance of the arts, management, and marketing. Art firms?as... more |
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Successful Marketing Strategy for High-Tech Firms (Artech House...From analyzing competition and identifying market segments, to capitalizing on Internet marketing opportunities and... more |
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Client at the Core: Marketing and Managing Today's Professional Services..."Clients At The Core is an essential blueprint to helping us all take the next steps. The authors, battle scarred by... more |
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Marketing for Attorneys and Law Firms (Haworth Marketing Resources)...Marketing for Attorneys and Law Firms presents timely topics which are well-researched and written by a fine array of... more |
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