Microsoft CRM for Dummies

* The ideal introductory guide to Microsoft's much anticipated entry into the Customer Relationship Management (CRM) software marketplace
* Discusses the key features of Microsoft's CRM software, including tools to help businesses sell more effectively, manage all customer communications in one place, track and convert leads, make informed decisions faster, and provide consistent service
* Provides expert tips and tricks to make the software work more effectively
* Explains how to achieve increased customer satisfaction, customer loyalty, and more profitable customer relationships
* Author is considered one of a handful of global experts on CRM for small- and medium-sized businesses more

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Joel Scott, Michael DeLisa, Paperback, Amazon

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Recent Reviews

1/5: From: Amazon; Posted: Feb-24-2006; 1 star for the CRM software. Rating for the book pending.; As a pretty smart guy that has mastered Office and can damn near figure out most software without instruction. I give MS CRM and entusiastic two thumbs down. I've used a handful of other CRM apps; Seibel, Salesforce.com, Maximizer,...; read full review | report as inappropriate

1/5: From: Amazon; Posted: Jan-22-2005; Microsoft CRM; There is very little in this book. Don't buy it. P.S. The product isn't ready for prime time either.; read full review | report as inappropriate

1/5: From: Amazon; Posted: Jan-12-2005; I've bought this book and have found no interesting; I've bought this book and have found no interesting. Just simple concepts for real dummies. ??; read full review | report as inappropriate

4/5: From: Amazon; Posted: Aug-18-2003; Good, with Limitations; Ordered this book because it was the first out on MS CRM. And while the book was helpful, it was typical "Dummies" material in that I think it lacked some things (e.g. Did not cover form customization, creating a letter/fax, etc.). So,...; read full review | report as inappropriate

Selected Reviews

4/5: From: Amazon; Posted: Aug-18-2003; Good, with Limitations; Ordered this book because it was the first out on MS CRM. And while the book was helpful, it was typical "Dummies" material in that I think it lacked some things (e.g. Did not cover form customization, creating a letter/fax, etc.). So,...; read full review | report as inappropriate

1/5: From: Amazon; Posted: Feb-24-2006; 1 star for the CRM software. Rating for the book pending.; As a pretty smart guy that has mastered Office and can damn near figure out most software without instruction. I give MS CRM and entusiastic two thumbs down. I've used a handful of other CRM apps; Seibel, Salesforce.com, Maximizer,...; read full review | report as inappropriate