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Blink: The Power of Thinking Without Thinking

In his #1 bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. In BLINK, he revolutionizes the way we understand the world within. How do we make decisions--good and bad--and why are some people so much better at it than others? That's the question Malcolm Gladwell asks and answers in BLINK. Drawing on cutting-edge neuroscience and psychology, examining case studies as diverse as speed dating, pop music, and the New Coke, Gladwell shows how the difference between good decision making and bad has nothing to do with how much information we can process quickly, but rather with the few particular details on which we focus. BLINK displays all of the brilliance that has made Malcolm Gladwell's journalism so popular and his books such perennial bestsellers as it reveals how all of us can become better decision makers--in our homes, our offices, and in everyday life.  more

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Blink: The Power of Thinking Without Thinking

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Blink

Drawing on cutting-edge neuroscience and psychology, the author shows how the difference between good and bad...

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Blink: The Power Of Thinking Without...

Malcolm Gladwell / 2007 / 322 pages

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Blink: The Power of Thinking without...

General Business & Economics - In this best-seller, a staff writer for The New Yorker weighs the factors that...

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Blink: The Power of Thinking Without...

How do we make decisions - good and bad - and why are some people so much better at it than others? That's the...

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Blink: The Power of Thinking Without...

Pages: 320, Paperback, Back Bay Books

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General Business & Economics - Rash, impetuous, hasty, careless -- snap judgments conjure up a troubling list of...

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Recent Reviews

4/5
From: Amazon
Posted: Oct-26-2009
blink then think

Blink: The Power of Thinking Without Thinking is Gladwell's book of accurate decisions made rapidly. Gladwell uses examples throughout the book to support his thesis of something he calls "thin-slicing." This term is the snap judgement...

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1/5
From: Amazon
Posted: Oct-23-2009
Interesting Trivial stories

This book is a series of trivial little stores with vast conclusions drawn to fit the authors needs. In short, we often make decisions( quick or not). Some correct and some incorrect. I just can't express my disappointment with this...

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4/5
From: Amazon
Posted: Oct-12-2009
A Great Oh Yeah book!!

This book is a real eye opener. It isn't quite like a how to book as the sub title suggests. It is more of a book that explains the brain works. The title suggests is is about how to think. It really focuses on how the brain makes...

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5/5
From: Amazon
Posted: Oct-09-2009
Blink Blink Blink

This is the most interesting book I have ever read. It gives insight on things you never even think about and how and why we do the things we do. It is a must read.

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Selected Reviews

4/5
From: Amazon
Posted: Oct-26-2009
blink then think

Blink: The Power of Thinking Without Thinking is Gladwell's book of accurate decisions made rapidly. Gladwell uses examples throughout the book to support his thesis of something he calls "thin-slicing." This term is the snap judgement...

read full review | report as inappropriate
3/5
From: Amazon
Posted: Jan-22-2009
Interesting examples with little to no analysis

First of all, let me say the examples Gladwell provides in the book are fascinating, from the war game general who succeeds despite having far less information to the police officers who misunderstood a situation.However, once he's done...

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1/5
From: Amazon
Posted: Oct-23-2009
Interesting Trivial stories

This book is a series of trivial little stores with vast conclusions drawn to fit the authors needs. In short, we often make decisions( quick or not). Some correct and some incorrect. I just can't express my disappointment with this...

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