Technology Strategies for the Hospitality Industry
For undergraduate/graduate-level courses in Hospitality Information Systems, and Fundamentals of Hospitality Systems. Cutting edge in perspective, this is the first text to view Hospitality Information Systems as a source for business growth as well as a cost center. Exceptionally practical in approach, it explores current industry uses, and features case studies, industry interviews, and an interactive web page. Students learn how to develop new business strategies and tools, including database marketing, redefining the product mix, and working within the new developmental structure of service sector organizations. more
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Smarter Choice
by Peter Nyheim, Francis McFadden and Daniel Connolly. ISBN13: 9780130305046. ISBN10: 0130305049. Published by... Used
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Technology Strategies for the...
Pages: 384, Paperback, Prentice Hall |
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Paperback, Technology Strategies: For...
Real-World Application Through corporate involvement and detailed presentation, Technology Strategies for the... |
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ProductReviews90/100 (5 Reviews)
Recent Reviews
- 5/5
- From: Amazon
- Posted: Sep-02-2006
- Don't start a hospitality career without it
There is scarcely any room in modern business for the technologically naive worker. This is especially so in hospitality where information is the competitive edge in a highly competitive industry.The useful book is divided into two parts...
- read full review | report as inappropriate
- 4/5
- From: Amazon
- Posted: Jun-09-2006
- A good and broad introduction to the technologies used today in the hospitality industry
This is an interesting and basic book for those planning to work in the hospitality industry to become familiarized with the technology issues and information systems they are likely to encounter in their jobs. The book isn't on the...
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- 4/5
- From: Amazon
- Posted: Jul-27-2004
- Solid and worthwhile guide, if technically a little behind
An excellent grounding in systems fundamentals and the principal hospitality industry applications, as well as on the use of information technology for strategic operational advantages, on how the power of data analysis leads to better...
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- 5/5
- From: Amazon
- Posted: Jul-09-2004
- Great perspective overview of a complex subject
This book makes great reading for students and veterans alike. After over 25 years in hospitality technology, I still found nuggets of golden information inside. Particularly useful are the sections on inventory management and channel...
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Selected Reviews
- 5/5
- From: Amazon
- Posted: Sep-02-2006
- Don't start a hospitality career without it
There is scarcely any room in modern business for the technologically naive worker. This is especially so in hospitality where information is the competitive edge in a highly competitive industry.The useful book is divided into two parts...
- read full review | report as inappropriate
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