Philip Kotler Industry & Profession Books

This hospitality marketing book is comprehensive and innovative, managerial and practical, state-of-the-art and... more

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  Marketing for Hospitality and Tourism (4th Edition)

  • From:Amazon
  • Posted:Sep-17-2009

  • Not that Great
  • Watch out for those sellers that have a very high satisfaction rate, i think its mostly sellers who rates themselves!!!!!!!!!!!!!! (Try to look for the low satisfaction rates to find what the real...
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  • From:Amazon
  • Posted:Mar-01-2006

  • Good for college students
  • This book is exactly what I needed. I bought through Amazon because the shipping was free and it ended up being cheaper than my University bookstore. Recommend for any hospitality students that...
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Reflecting the most recent, relevant information in the field, this best-selling text forms a conceptual and... more

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  Strategic Marketing for NonProfit Organizations (5th Edition)

  • From:Amazon
  • Posted:May-12-2007

  • Great Nonprofit Marketing Text!
  • This book was required by my college professor, and I enjoyed reading it. It is very easy to read and very enjoyable as well. Excellent examples, and well laid out material. The course was very...
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For upper level, MBA, and executive courses in Marketing for Nonprofit Organizations, Public Administration in... more

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  Strategic Marketing for NonProfit Organizations (6th Edition)

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  • Posted:May-12-2007

  • Great Nonprofit Marketing Text!
  • This book was required by my college professor, and I enjoyed reading it. It is very easy to read and very enjoyable as well. Excellent examples, and well laid out material. The course was very...
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Today's headlines report cities going bankrupt, states running large deficits, and nations stuck in high debt and... more

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  Marketing Places

  • From:Amazon
  • Posted:Apr-06-2008

  • Marketing places
  • "Marketing places" by Philip Kotler provides very clearly all the necessary things abour territorial marketing so that even a non-specialist of the field could understand everything.
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The bible of the field. Easy-to-read and user-friendly, this book provides examples and applications that illustrate... more

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  Marketing for Hospitality and Tourism (3rd Edition)

  • From:Amazon
  • Posted:Sep-17-2009

  • Not that Great
  • Watch out for those sellers that have a very high satisfaction rate, i think its mostly sellers who rates themselves!!!!!!!!!!!!!! (Try to look for the low satisfaction rates to find what the real...
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  • From:Amazon
  • Posted:Mar-01-2006

  • Good for college students
  • This book is exactly what I needed. I bought through Amazon because the shipping was free and it ended up being cheaper than my University bookstore. Recommend for any hospitality students that...
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