Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results

A master of customer service reveals his secrets for developing long-lasting business relationships and customer loyalty. "We shower our customers with attention. There's no doubt in my mind that our philosophy can be applied to selling just about anything -- from aircraft engines to beanbags." (Jack Mitchell) The only way to stay in business is with customers, and Jack Mitchell knows how to attract them, and how to keep them.

He has a deceptively simple but winning relationship approach to customer service -- that a relationship is at the heart of every transaction. Jack's business philosophy is based on "hugs" -- personal touches that impress and satisfy the customer, such as: -- Remembering the name of your customer's dog
-- Calling a customer to make sure he's satisfied after a purchase
-- Having a "kids' corner" with TV, books, and treats
-- Knowing your customers golf handicap
-- Introducing customers to business contacts
-- Letting your customer use your office to make a personal phone call This is a proven theory -- hugging works! Mitchells/Richards achieves among the highest margins in its industry, as well as amazing customer loyalty. Complete with anecdotes that exemplify outstanding customer service, Hug Your Customers shows how any business can adapt this hugging philosophy to attract great staff, lower marketing costs, and maintain higher gross margins and long-term revenues. At a time when customer service has become the difference between success and failure, Hug Your Customers shows how Jack's one-of-a-kind philosophy brings the results you're looking for. more

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Smarter Choice Hug Your Customers A master of customer service reveals his proven secrets to developing long-standing relationships and customer...	23,982 reviews *smarter certified	$2.50 Coupon 1 coupon available Code: Detail: Take $5 OFF the purchase of $100 or more at Buy.com Expires:Nov-30-2009 Restriction:New Customers Only. Coupons are not valid on Marketplace items	See it
Hug Your Customers : The Proven Way... by Jack Mitchell. ISBN13: 9781401300340. ISBN10: 1401300340. Published by HarperCollins Publishers. Edition: 03 Used	Textbooks.com 2,445 reviews *smarter certified	$20 $11.00 Coupon 2 coupons available Code:xicyx Detail: Use coupon code xicyx at checkout to enjoy Free Shipping on your order plus enter to win $500 at Textbooks. Expires:Dec-31-2009 Restriction:Unknow Code:No Code Required Detail: Free shipping w/ $25 purchase at Textbooks. Expires:Dec-31-2009 Restriction:Unknow	See it
Hug Your Customers: The Proven Way to... Jack Mitchell / 2003 / 256 pages Books	DeepDiscount.com 4,164 reviews *smarter certified	$13.97 Free Shipping Coupon 2 coupons available Code: Detail: Free USPS shipping at DeepDiscount.com Expires:Nov-20-2010 Restriction:Unknow Code:No Code Required Detail: Free Standard shipping on any order at DeepDiscount. Expires:Aug-31-2010 Restriction:Unknow	See it
Hug Your Customers: The Proven Way to... Consumer Behavior - General Business & Economics - UG YOUR CUSTOMERS is about customer service and how Jack Mitchell...	Barnes & Noble	$20 $14.36 Coupon 3 coupons available Code:No Code Required Detail: Free Shipping on orders of $25 at Barnes & Noble Expires:Jun-30-2010 Restriction:see site for more details Code: Detail: GET FREE SHIPPING ON ORDERS OF $25 OR MORE at Barnes and Noble Expires:Dec-31-2009 Restriction:Unknow Code:J7M3C9V Detail: 20% off single item when you use Master card at Barnes & Noble Expires:Dec-31-2009 Restriction:Unknow	See it
Hug Your Customers: The Proven Way to... Pages: 304, Edition: 1st, Hardcover, Hyperion	Amazon 11,406 reviews	$15.96 Coupon 1 coupon available Code:No Code Required Detail: FREE Shipping on orders over $25 at Amazon. Expires:Dec-31-2010 Restriction:Some restrictions apply. See site for details.	See it
Hug Your Customers: The Proven Way to... The CEO of two successful independent clothing stores shares the secrets of his family's successful merchandising and...	Staples 156 reviews	$15.96	See it

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ProductReviews94/100 (38 Reviews)

Recent Reviews

4/5: From: Amazon; Posted: Jun-01-2009; Great book; My boss gave me this book as a gift and I'm only about 50 pages through the book. I already have some great ideas to apply to my own customers... little details that make the difference. Only thing I'm not so keen on is the repetition....; read full review | report as inappropriate

5/5: From: Amazon; Posted: Mar-30-2009; "HUG" Everyone!; I thought I provide great customer service...but this man takes it to the highest level! And his whole team is willing to play at that level, too! An inspiring read that could help anyone conduct their business, and live their life with...; read full review | report as inappropriate

5/5: From: Amazon; Posted: Mar-15-2009; Just what I was looking for - A way to connect again and again; As a real estate agent, I am always looking for ways to deepen a relationship. This book has spark some really creative ideas and processes/systems for me to continue to develop systems that I can create meaningful connections with my...; read full review | report as inappropriate

5/5: From: Amazon; Posted: Feb-15-2009; The Imprtance of Hugging Your Customers; 1-800-Radiator has done a marvelous job of keeping their customers loyal. The way that has made many of their clients feel extra special is every shipment of radiators sent out includes a small package of candy. It makes their customers...; read full review | report as inappropriate

Selected Reviews

4/5: From: Amazon; Posted: Jun-01-2009; Great book; My boss gave me this book as a gift and I'm only about 50 pages through the book. I already have some great ideas to apply to my own customers... little details that make the difference. Only thing I'm not so keen on is the repetition....; read full review | report as inappropriate

2/5: From: Amazon; Posted: Feb-17-2008; Gag me, please; All this Mitchell character did was make claims and then back them up by their own philosophies. I truly gave it a chance but page after page was about themselves pumping their own grandeur. I study the art of sales and customer loyalty...; read full review | report as inappropriate