General Business & Investing Books at Textbooksrus

Pages: 459, Edition: 4, Paperback, Project Management Institute more

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MKTG 3.0 delivers exactly what today's students need -- and want. How do we know? We asked. Wanting to build upon the... more

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  Review

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  MKTG 3.0 2009 Edition (with Review Card and Printed Access Card)

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  • Posted:Feb-20-2009

  • Thank You for making it so easy to work with you.
  • This seller was excellent to worth with. The communication was quick and professional. Highly Recommended!!!
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Jacobs and Chase continue to lead the field of Operations Management with cutting edge up-to-date content,... more

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Cateora and Graham?s International Marketing is far and away the best selling text in the field, with a pioneering... more

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  Review

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  International Marketing

  • From:Amazon
  • Posted:Oct-25-2008

  • Textbook
  • International Marketing This was a book I needed for class. What can I say, it was required.
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  • From:Amazon
  • Posted:Dec-13-2005

  • Knowledgeable authors-boring writing
  • I took an International Business class for my MBA. I read every chapter in this book. There was a lot of knowledge included but there is often too much wordy writing and the book drones on. The...
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  • From:Amazon
  • Posted:Jun-14-2005

  • Wordy, poorly organized, requires significant supplements
  • I used this book in an MBA International Marketing course. The text is a very cumbersome read. While the book contains adequate anecdotal information, the information is poorly organized and...
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Basic Marketing 17e builds on the foundation pillars of previous editions ? the four Ps framework, managerial... more

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Donald Norman's best-selling plea for user-friendly design, with more than 175,000 copies sold to date, is now a... more

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  Review

  Selected reviews for:

  The Design of Everyday Things

  • From:Amazon
  • Posted:Dec-23-2008

  • Poor Kindle edition
  • I got the Kindle edition of this book.
    Font is very hard to read and there is a lot of mangled words.
    Images in the book are unusable due the poor quality (too grainy).
    There are no...
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  • From:Amazon
  • Posted:Oct-15-2008

  • A Must Read for every Designer
  • As a human being we think we know other people and how they see and use products. This book tells many amusing anecdotes about products that were not successful because the designer made the things...
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  • Posted:Aug-12-2008

  • It's OK - but how can this be the seminal book on usability...?
  • Having heard that this was the seminal work in usabiliy, my expectations were probably too high.
    
    Some of the principles laid out are indeed excellent and well illustrated.
    
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Belch/Belch 8th edition continues its Advertising focus with an emphasis on IMC. It includes very comprehensive... more

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  Review

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  Advertising and Promotion: An Integrated Marketing Communications Perspective

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  • Posted:Jul-28-2008

  • Informative
  • This has been a very informative book in relation to the information contained in it about media planning. I am beginning to gain a greater insight into how media planning works. The book explains...
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  • From:Amazon
  • Posted:Nov-24-2002

  • From a Marketing Student
  • One of my marketing classes is using this book. I have experienced so much PAIN reading this book that I have to give it a 3 star to release my frustration. The chapters are extremely long. The...
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In Microsoft Office 2007: Introductory Concepts and Techniques, Premium Video Edition you'll find exciting videos,... more

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Today?s marketing challenge is creating vibrant, interactive communities of consumers who make products and brands a... more

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This reader-friendly marketing book conveys timely and relevant material in a dynamic presentation of how marketing... more

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  Review

  Selected reviews for:

  Marketing: Real People, Real Choices (6th Edition) (MyMarketingLab Series)

  • From:Amazon
  • Posted:Sep-02-2008

  • Marketing, Real People Real Places
  • I ordered my book on Wednesday and recieved it on Saturday. It was in a good condition as described previous to purchase.
    
    
    Emmeline T
  • read full review | report as inappropriate

  • From:Amazon
  • Posted:Aug-16-2008

  • the seller wasn't honest
  • I specifically asked the seller if the book doesn't have highlighting because I have a hard time reading a textbook with the chapters highlighted. She said that it doesn't have highlighting and the...
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Charles Hill?s Global Business Today, 6e (GBT) has become an established text in the International Business market... more

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  Review

  Selected reviews for:

  Global Business Today

  • From:Amazon
  • Posted:Sep-15-2008

  • Better Price
  • Amazon had the best price I could find on a new copy of this text book!
  • read full review | report as inappropriate

  • From:Amazon
  • Posted:Sep-24-2007

  • Global Business
  • Well normally I would give it a much better review but I never got my product!!!
  • read full review | report as inappropriate

  • From:Amazon
  • Posted:Feb-02-2007

  • good book, I guess
  • I got this book cause it was cheaper to buy it from amazon than through the campus bookstore. I didn't care for content.
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In the tradition of his million-seller The 21 Irrefutable Laws of Leadership, author John C. Maxwell provides a... more

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  Review

  Selected reviews for:

  The 21 Indispensable Qualities of a Leader: Becoming the Person Others Will Want to Follow

  • From:Amazon
  • Posted:Dec-19-2008

  • Thought provoking
  • I'm a big fan of John C. Maxwell. His books are well thought out and make interesting reads.
  • read full review | report as inappropriate

  • From:Amazon
  • Posted:May-04-2008

  • A Good Companion
  • John Maxwell has done his best to make this an easy-to-read and useful text - and he has indeed made it an easy read. The chapters are short - most being around seven pages or about ten minutes...
  • read full review | report as inappropriate

  • From:Amazon
  • Posted:May-07-2007

  • Abstract puff piece
  • Maxwell might have written the book on Leadership, but this isn't it.
    
    This is a little book -- 156 undersized pages -- containing little information.
    
    It's full of platitudes....
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MGMT, a unique book for your principles of management course, began with YOU. We asked you, the students, through... more

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Indulge Yourself with the best classic literature on Your PDA. Navigate easily to any novel from Table of Contents or... more

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  Review

  Selected reviews for:

  The Marx-Engels Reader

  • From:Amazon
  • Posted:Sep-24-2009

  • Good book
  • Obviously a book I needed for school but the sections I needed came highlighted.. exactly what I was looking for and though it came a few days into classes... it still worked out! Thanks!
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Selling: Building Partnerships, 7e remains the most innovative textbook in the Selling course area today with its... more

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Thinking about buying or selling items on eBay? Whether you want to use eBay to make smart bids and win auctions or... more

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  Review

  Selected reviews for:

  eBay For Dummies (For Dummies (Computer/Tech))

  • From:Amazon
  • Posted:Nov-30-2008

  • A GOOD REFERANCE FOR EBAY
  • This in fact is a great book for ebay.well written and very easy to read.
  • read full review | report as inappropriate

  • From:Amazon
  • Posted:Feb-16-2008

  • eBay book vs. the tutorial on eBay
  • The book does exactly what I expected it to do. Had I reviewed the tutorial already on eBay having to do with selling, I might have tried to work with it rather than buying a book.
    Since some...
  • read full review | report as inappropriate

  • From:Amazon
  • Posted:Nov-06-2006

  • Very out of date
  • Like other books in the "...for Dummies" series, this one is well written, informative and fun to read. Unfortunately, it is also very out of date. eBay has changed SO much since it was published...
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Contemporary Advertising, 12/e is one of the best-selling advertising texts in this field. Known as the "coffee table... more

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  Contemporary Advertising

  • From:Amazon
  • Posted:Aug-28-2008

  • Contemporary Advertising
  • I am pleased with the layout of the book. The topics are placed in a logical order and the chapters fit well together. He used a varied and interesting selection of ads to help explain the topics...
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  • From:Amazon
  • Posted:Jul-07-2005

  • Ok
  • It took long time to get the book, but I got the book finally
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  • From:Amazon
  • Posted:Nov-11-2002

  • Contemporary Advertising with PowerWeb and CD-ROM
  • It would be nice if the glossary on the CD-ROM went along with the book - makes learning confusing. It would also be nice if ther was a uniform code of terms that went along with my other...
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The same unique voice that made Paul Krugman a widely read economist is evident on every page of Economics. The... more

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  Review

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  Economics

  • From:Amazon
  • Posted:Jun-27-2008

  • the new heavy hitter
  • The three most popular books for teaching freshman-level econ in college (and AP Econ in high schools) are, in order, McConnell and Brue, Mankiw, and this one.
    
    It's being talked about as...
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  • From:Amazon
  • Posted:Dec-25-2007

  • Accessible introduction to economics...very mainstream, problem sets are lacking
  • This is a very low-level introductory textbook on economics. It assumes no prior background and is written to be accessible to a general audience. Most college students should have no trouble...
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Contemporary Management by Jones and George distinguishes itself through its authorship, comprehensive, current... more

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Practical strategies for promoting ethical behavior Offering a highly realistic, down-to-earth look at ethics... more

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  Review

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  Managing Business Ethics: Straight Talk About How To Do It Right

  • From:Amazon
  • Posted:Sep-15-2009

  • New Managing Business Ethics Book
  • I received the book in a timely manner and it was new. The sender was very forthright and quick with the process. I will definitely by books and other products from this vendor.
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  • From:Amazon
  • Posted:Apr-24-2009

  • SLOW SHIPPING
  • They didn't have the book in stock. They didn't notify me until two weeks later when I contacted them. If you need your book in less than a month look else where!
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