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Creative Advertising

More than just a nice-to-look-at, easy-to-flip-through book...Pricken has loftier goals namely, to transform readers into top creatives by introducing them to a variety of ...  more

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1-10 out of 25
  • From: Amazon
  • Posted: Jan-10-2009

Amazing reading

The spanish edition I read was a Great advertising inspiration. Definetly 5 stars.But...has this new edition have the same contents.? wHATS NEW??

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  • From: Amazon
  • Posted: Jan-06-2009

gift book

This book was a gift for my niece who is in the advertising field. She requested this book and loved it.

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  • From: Amazon
  • Posted: Aug-18-2008

A creative's best friend.

Finally, a way to beat your caffeine addiction! Creative Advertising. For aspiring and seasoned creatives alike, Creative Advertising is fuel for great ideas. The Kickstart Catalogue is an invaluable resource for getting the creative juices a'flowin. My work noticeably improved after reading this...

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  • From: Amazon
  • Posted: Jun-28-2008

Handy and full of great ideas

I expected this book would contain some cool ads and lots of boring text about advertising. I was pleasantly surprised to find that it is actually full of awesome examples of ads, pretty much from cover to cover.It also contains a good How To guide to help eliminate 'art directors block', based...

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  • From: Amazon
  • Posted: Jun-10-2008

A must have for advertising professionals and students

When you first lay your hands on this book you will realize this book is something special with its elegant appearance. The book speaks directly to two audiences creatives and professionals on the acct mgt/client side. The author chooses over 20 different styles that an ad can use to effectively...

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  • From: Amazon
  • Posted: May-05-2008

Good tips

Huge book. Lots of tips. Color photos. Interviews with the pros. An overall great guide to team creativity.

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  • From: Amazon
  • Posted: Jan-21-2008

Creative Advertising

This book has become one of my favorite books in my library. Extremely creative ideas and large, colorful photos. I am very pleased to have this book.

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  • From: Amazon
  • Posted: Dec-28-2007

Very nice

Very nice book with lots of pictures for inspiration. However, I would like to know how successful the ads were and how this is measured. A clever ad does not always translate to improved sales.

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  • From: Amazon
  • Posted: May-14-2007

Djuice

The book was fantastic. I'm an advertising student and it has come in especially handy when I'm stuck for ideas. Cool campaigns and lots of insight into getting those juices flowing.

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  • From: Amazon
  • Posted: May-13-2007

Best of It's Kind

This book doesn't just show you great ads, it breaks down the process of how to create them with techniques you can apply, both to individual work and to group processes.

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