The Fat Rap has a well-earned reputation for taking finicky fish. When crankbait anglers encounter open water and weary ... more
With its slight exaggeration of the Rapala's unique baitfish in distress behavior, the Jointed gets the undivided ... more
Originally designed in 1936 by Lauri Rapala, the Original Floater is still our number-one-seller. The integrity of the ... more
New technology has created a prismatic, "glass" three-dimensional look. The Glass Shad Rap Picks up light even in the ... more
Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still run true. The rattle chamber transmits ... more