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The authors argue that innovation is a complex process that defies neat categorization and government policy should... more

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Between Politics and Markets examines how the decline of central planning in post-Mao China was related to the rise... more

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As Europe moves towards greater integration, there is increasing recognition of national differences in European... more

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New marketing strategies for professional service businesses This insightful guide shows professional services... more

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  101 Marketing Strategies for Accounting, Law, Consulting, and Professional Services Firms

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  • Posted:Dec-19-2005

  • Not marketing but selling
  • This book is not about marketing strategies but instead a classic book about selling and prospecting. One marketing lesson to be learned though: Newer use false declarations and dont lie about...
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Just as society has realized the value of entrepreneurs, so entrepreneurs are gradually realizing the value of... more

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Few other economists have been read and cited as much as R.H. Coase, a scholar who approached economics as a... more

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  The Firm, the Market, and the Law

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  • Posted:Apr-07-2008

  • New Institutional Economics
  • The essays in this book are the foundation for New Institutional Economics. Coase arrived at a simple explanation for institutions: transaction costs. In 1937 Coase argued that organizations exist...
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Where do new multinationals come from? How do firms in developing economies become global players? Gita Sud de Surie... more

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  Knowledge, Organizational Evolution and Market Creation: The Globalization of Indian Firms from...

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  • Posted:Jan-12-2009

  • Especially recommended for college library business and economic studies shelves
  • Gita Sud de Surie (Assistant Professor in the School of Business, Adelphi University) presents Knowledge, Organizational Evolution, and Market Creation: The Globalization of Indian Firms from Steel...
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