Universal Principles of Design: 100 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make...

Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work until now.

Universal Principles of Design is the first comprehensive, cross-disciplinary encyclopedia of design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the concepts applied in practice. From the "80/20 rule to chunking, from baby-face bias to Ockham's razor, and from self-similarity to storytelling, every major design concept is defined and illustrated for readers to expand their knowledge.

This landmark reference will become the standard for designers, engineers, architects, and students who seek to broaden and improve their design expertise. more

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Jill Butler, William Lidwell, Kritina Holden, Hardcover, Amazon, Barnes & Noble, HotBookSale.com, eCampus.com, Textbooks.com

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Smarter Choice Universal Principles of Design by William Lidwell. ISBN13: 9781592530076. ISBN10: 1592530079. Published by Creative Publishing, Inc.. Edition: 03 Used	Textbooks.com 2,445 reviews *smarter certified	$40 $22.00 Coupon 2 coupons available Code:xicyx Detail: Use coupon code xicyx at checkout to enjoy Free Shipping on your order plus enter to win $500 at Textbooks. Expires:Dec-31-2009 Restriction:Unknow Code:No Code Required Detail: Free shipping w/ $25 purchase at Textbooks. Expires:Dec-31-2009 Restriction:Unknow	See it
Universal Principles of Design (Books) Design - General Art - Whether a marketing campaign or a museum exhibit, a video game or a complex control system,...	Barnes & Noble	$40 $28.80 Coupon 3 coupons available Code: Detail: GET FREE SHIPPING ON ORDERS OF $25 OR MORE at Barnes and Noble Expires:Dec-31-2009 Restriction:Unknow Code:J7M3C9V Detail: 20% off single item when you use Master card at Barnes & Noble Expires:Dec-31-2009 Restriction:Unknow Code:No Code Required Detail: Free Shipping on orders of $25 at Barnes & Noble Expires:Jun-30-2010 Restriction:see site for more details	See it
Universal Principles of Design: A... Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the...	24 reviews	$20.68 Free Shipping Coupon 1 coupon available Code: Detail: Free shipping on the first item you order at HotBookSale.com Expires:Nov-22-2010 Restriction:Unknow	See it
Universal Principles of Design Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the... Used	eCampus.com 206 reviews	$40 $31.20 Coupon 6 coupons available Code:No Code Required Detail: Free Shipping on Orders Over $59 Expires:Dec-31-2009 Restriction:Unknow Code:TSHIRT99 Detail: Use code TSHIRT99 during checkout to get Free Tshirt with purchase of $99 or more at eCampus Expires:Dec-31-2009 Restriction:Unknow Code:BUY380 Detail: 3% off of $80 or more at eCampus.com Expires:Dec-31-2011 Restriction:Unknow Code:10off150 Detail: $10 off plus free shipping on $150 or more Expires:Dec-31-2011 Restriction:Unknow Code:BUY250 Detail: $2 off $50 or more at eCampus.com Expires:Dec-31-2011 Restriction:Unknow Code:HIGHTEN Detail: $100.00 off $200.00 Expires:Dec-31-2009 Restriction:Unknow	See it
Universal Principles of Design Pages: 216, Hardcover, Rockport Publishers	Amazon 11,406 reviews	$26.40 Coupon 1 coupon available Code:No Code Required Detail: FREE Shipping on orders over $25 at Amazon. Expires:Dec-31-2010 Restriction:Some restrictions apply. See site for details.	See it

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ProductReviews95/100 (61 Reviews)

Recent Reviews

2/5: From: Amazon; Posted: Aug-27-2009; are we reading the same book?; I'm sorry to disagree with the effusive praise by others here, but I recently picked up this book at the store, and after leafing through most of it, I put it down again. And I had specifically sought it out due to the positive reviews...; read full review | report as inappropriate

5/5: From: Amazon; Posted: Apr-22-2009; Great design characteristics book; This well written reference to design characteristics. I has good descriptions of the characteristic, examples, and graphics. I got it to apply to user interface design, but it applies to any design field. I would recommend this along...; read full review | report as inappropriate

5/5: From: Amazon; Posted: Apr-10-2009; An Essential Design book; This is one of my favorite books and I wish I'd found it years ago. It covers exactly what you'd expect from the title - the Universal Principals of Design. And that's design in the broadest sense so these fundamental principals can be...; read full review | report as inappropriate

5/5: From: Amazon; Posted: Apr-08-2009; The Hidden Principles That Makes Design Effective; First off...I love design! And this book practices what it preaches. It's simply laid out in an easy to read format. The principles listed are explained in a clear, concise, coherent fashion, with example illustrations that help you...; read full review | report as inappropriate

Selected Reviews

5/5: From: Amazon; Posted: Apr-22-2009; Great design characteristics book; This well written reference to design characteristics. I has good descriptions of the characteristic, examples, and graphics. I got it to apply to user interface design, but it applies to any design field. I would recommend this along...; read full review | report as inappropriate

3/5: From: Amazon; Posted: Oct-19-2007; Appropriate; This book is a reasonably good and concise overview of the major elements of good design. Although the book has a small number of errors it is competently written and makes for a good touchstone for further reading. The further reading...; read full review | report as inappropriate

2/5: From: Amazon; Posted: Aug-27-2009; are we reading the same book?; I'm sorry to disagree with the effusive praise by others here, but I recently picked up this book at the store, and after leafing through most of it, I put it down again. And I had specifically sought it out due to the positive reviews...; read full review | report as inappropriate