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The Ultimate Sales Letter: Attract New Customers. Boost Your Sales (Ultimate Sales Letter)

The Ultimate Sales Letter: Attract New Customers. Boost Your Sales...

A powerful sales letter is the ultimate marketing tool for all types of business owners, sales reps, and advertising... more

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    Review
    • From:Amazon
    • Posted:Aug-25-2009
    • A Must Have for Any Serious Business Owner
    • Any serious entrepreneur should own a copy of this book. Marketing is the most important job you can do and you MUST know how to do it well.
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    • From:Amazon
    • Posted:May-26-2008
    • Not much detail
    • Dan Kennedy is a master of marketing and self-promotion.

      This book functions to up-sell his other books and courses.

      No problem there. That's the nature of his business,
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    • From:Amazon
    • Posted:Sep-26-2007
The Official Guide for GMAT Review, 11th Edition

The Official Guide for GMAT Review, 11th Edition

Pages: 832, Edition: 11, Paperback, Graduate Management Admission Council more

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    • From:Amazon
    • Posted:Oct-10-2009
    • Just what i wanted!!
    • I received the package right when I needed it and so far I have found it to be helpful. But if what you need is a more thorough review I suggest buying books that will better help refresh your...
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    • From:Amazon
    • Posted:Jan-26-2009
    • A good book to get if you are taking the GMAT
    • I had limited time to study for the GMAT and figured I would get the official book (along with the Princeton Crash Course book). The example questions in this book are more what like you will see...
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    • From:Amazon
    • Posted:Nov-26-2008
    • Poor preparation material
    • This book begins by stating that it is virtually all you will need in order to score well on the GMAT. I went through the book backwards and forwards - again and again and again. Mind you, I have...
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Tested Advertising Methods (Prentice Hall Business Classics)

Tested Advertising Methods (Prentice Hall Business Classics)

A legend in advertising for more than 60 years, John Caples still serves as a guide to generations of creative... more

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    Review
    • From:Amazon
    • Posted:Sep-23-2009
    • The best
    • I have read quite a few marketing/advertising books and this book gave me the best advice on headlines and copy. I always knew that headlines were more important, but this book broke it down and I...
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    • From:Amazon
    • Posted:May-27-2008
    • Don't bother
    • Waste of money. Waste of time. Only advertising book i've been inspired by has been "Hey Whipple Squeeze This." Save your money and skip this one.
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ACA Ethical Standards Casebook

ACA Ethical Standards Casebook

Pages: 264, Edition: 6, Paperback, American Counseling Association more

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    ACA Ethical Standards Casebook

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    • Posted:Mar-25-2008
    • Good Resource for Counselors
    • I used this book in my master's program for counseling psychology. It was very helpful considering my limited knowledge of ethical guidelines. It provides vignettes to help the student understand...
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In Search of Excellence: Lessons from America's Best-Run Companies (Collins Business Essentials)

In Search of Excellence: Lessons from America's Best-Run Companies...

The "Greatest Business Book of All Time" (Bloomsbury UK), In Search of Excellence has long been a must-have for the... more

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    • Posted:Sep-22-2009
    • A Classic With Insights That Still Resonate
    • "In observing excellent companies, and specifically the way they interact with customers, the consistent presence of obsession was most striking. This characteristically occurred as a seemingly...
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    • From:Amazon
    • Posted:Feb-22-2009
    • A historical perspective of the study of management
    • I had a hard time finishing this book, tried it at least three times. It wasn't the knowledge that the authors' admission of falsifying data in support of their findings. After reading some of the...
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    • From:Amazon
    • Posted:Mar-15-2008
    • I was not impressed with the quality of the cd.
    • The beginning of the cd was ok, but then the quality got progressively worse. Do not buy this product.
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Words that Sell, revised and expanded edition

Words that Sell, revised and expanded edition

More than 6,000 words and phrases that make the difference between "yadda-yadda-yadda" and copy that sells... more

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    Review
    • From:Amazon
    • Posted:Aug-08-2009
    • Excellent addition to any copywriter's library
    • I've been writing ad copy off and on for a bit more then five decades - and books like this are a part of every copywriter's arsenal. When you're sitting there, stuck for the right word, books like...
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    • From:Amazon
    • Posted:Jun-19-2008
    • Nothing New to Me
    • Given the reviews written here I expected wild revelations in copywriting. What I got was a disappointment. I felt most of the words and ideas here are already overused and familiar. I myself have...
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Cowboy Ethics

Cowboy Ethics

Pages: 96, Edition: First, Paperback, Stoecklein Publishing more

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    Cowboy Ethics

    • From:Amazon
    • Posted:Sep-20-2009
    • Much needed ethics
    • Excellent work. America needs to read & recall. Real America that we need to do again.
      Reading it will restore your spirit and faith.
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    • From:Amazon
    • Posted:May-24-2009
    • Great photos - skip the text
    • With all due respect, there's nothing wrong with the spirit or intent of this book. Its call for trust, fairness, and accountability is timely, especially after the abuse of all three of those...
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    • From:Amazon
    • Posted:Feb-08-2006
    • Got to do more than watch a movie to be a cowboy
    • I found the book to be elementary and shed little light on the heart of a cowboy. It appeared that most of the information was gleened from hollywood movies which the author seems to reflect upon...
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The McGraw-Hill 36-Hour Course in Business Writing and Communication (36 Hour)

The McGraw-Hill 36-Hour Course in Business Writing and Communication (36...

Guidelines and pointers for adding clarity and persuasiveness to business writing Filled with the contemporary... more

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    • From:Amazon
    • Posted:Jun-22-2009
    • Too wordy, not designed for a basic learner
    • I'm not a writer. I'm a trainer who needs to design a writing course. I need to give people basic tips to write better. This book might have tips, but they're buried in words. It's not a book about...
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    • From:Amazon
    • Posted:Mar-22-2009
    • 100% improvement in my writing
    • I cannot say enough good things about this book. I'm a communications professional who writes reports and presentations for a living. I was looking for a book that would help me fine-tune my...
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    • From:Amazon
    • Posted:Sep-11-2005
    • A bit disapointing....
    • I was really excited when I came across this book. I was a bit disapointed when I read it. There was some good information but it was on the dull side and much of it seemed to keep repeating. It's...
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The Official Guide for GMAT Verbal Review

The Official Guide for GMAT Verbal Review

Pages: 328, Paperback, Graduate Management Admission more

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    • From:Amazon
    • Posted:Sep-12-2009
    • From:Amazon
    • Posted:Apr-25-2009
    • I have not received the books yet
    • I have not received the books, I was waiting until tomorrow to let you know about this problem, thank you very much in advance for your attention. Alicia Ortega Pacheco
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    • From:Amazon
    • Posted:Dec-22-2008
    • Mostly 400-650 level test questions
    • The GMAT verbal, especially the Sentence Correction, has been made substantially more difficult than it has been in the past. For example, GMAT SC tests such things as "gerunds which pose as nouns"...
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The Sales Bible: The Ultimate Sales Resource, Revised Edition

The Sales Bible: The Ultimate Sales Resource, Revised Edition

Guide to the art of the sale, offering methods and techniques that lead to bigger sales and more loyal customers.... more

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    • From:Amazon
    • Posted:Jun-30-2009
    • From:Amazon
    • Posted:Jan-22-2009
    • I cannot rate it because I do not have it yet.
    • I cannot rate it because I do not have it yet. The arrival due date was Jan/14th but today is Jan/21st and I still have not received it. The seller said that when he mailed they said that it may...
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    • From:Amazon
    • Posted:Mar-06-2006
    • Not intended for inside sales......
    • I bought this book because I work in a showroom designing and selling kitchens. I was looking for any tips that might help me close more sales. I found that the book was very informative but it...
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How to Sell Anything to Anybody

How to Sell Anything to Anybody

"Salesmen are made, not born. If I did it, you can do it."-- Joe GirardIn his fifteen-year selling career, author Joe... more

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    How to Sell Anything to Anybody

    • From:Amazon
    • Posted:Sep-10-2009
    • Good for remedial reading classes
    • As a teacher, I've met poor kids who are more likely to respect one of their own. Joe Girard is the type of person who could earn their respect and trust. He grew up on assistance, had to steal...
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    • From:Amazon
    • Posted:Mar-03-2008
    • Great if you are selling CARS
    • This book is called "How to Sell Anything to Anybody," but it should be called, "How to Sell Cars." All the examples and all the author's experience is related to selling cars. I know there are a...
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    • From:Amazon
    • Posted:Sep-27-2007
    • Some good info, but majorly outdated, sexist, and self-congratulatory
    • There are some good tips for selling in this book, and people who are in the car-sales business would probably enjoy it and benefit from it. Aside from that audience, however, this book is likely...
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The Future of Music: Manifesto for the Digital Music Revolution

The Future of Music: Manifesto for the Digital Music Revolution

For the next generation of players and downloaders, a provocative scenario from a music industry think tank. From the... more

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    • From:Amazon
    • Posted:Sep-14-2009
    • From:Amazon
    • Posted:Mar-28-2008
    • Meh
    • This was by far the worst book I've ever read. Irrelevant quotes from famous people that aren't necessarily educated on the topic, extremely redundant, real basic info without any straight...
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    • From:Amazon
    • Posted:Jan-19-2007
    • Stirs ideas, but repetitive and overreaching
    • I bought this book because I am getting into the digital music business. I enjoyed reading it, but I didn't much care for the wording in the book, and I think the authors are overreaching in the...
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Essentials of Business Communication

Essentials of Business Communication

This cost-effective textbook/workbook/handbook presents a streamlined, no-nonsense approach to business communication... more

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    Essentials of Business Communication

    • From:Amazon
    • Posted:Sep-25-2009
    • Excellent price
    • I never thought that I could get this textbook for my wife's college class so cheap. It was also the exact edition and everything that she needed. In the past I've had to go with an older edition...
    • read full review | report as inappropriate
    • From:Amazon
    • Posted:Sep-19-2009
    • no access code
    • I had to purchase access code from publisher to do my apia excercises for class because access code card was not provided with book as advertised by your add. Other than that dbook was in good...
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What They Don't Teach You At Harvard Business School: Notes From A Street-Smart Executive

What They Don't Teach You At Harvard Business School: Notes From A...

"Business demands innovation. There is a constant need to feel around the fringes, to test the edges, but business... more

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    Review
    • From:Amazon
    • Posted:May-13-2009
    • Perceptive Anecdotes on Working with People
    • In What They Don't Teach You at Harvard Business School, Mark McCormack offers readers advice on how to interact with others on the job. McCormack organizes the material into many short,...
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    • From:Amazon
    • Posted:Jun-03-2008
    • Great Book for the Right Audience
    • The content within this book provides general information for someone new to the workplace or to someone that has owned their own company and not been exposed to the daily challenges within the...
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    • From:Amazon
    • Posted:Nov-13-2005
    • Very disappointed
    • Antidotal stories, personal opinions, and somewhat painful to listen too. It was a great premise, but the delivery isn't very good. I wish I had saved my money and not purchased this book
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The Home-Based Bookstore: Start Your Own Business Selling Used Books on Amazon, eBay or Your Own Web Site

The Home-Based Bookstore: Start Your Own Business Selling Used Books on...

Want to know the most profitable, lowest-risk idea for your home business? It's selling used books online, which is... more

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    Review
    • From:Amazon
    • Posted:Jan-14-2009
    • Buy it!
    • This book was like a cool drink of water on a hot summer afternoon.

      Searching for a 'how to' book is close to visiting the dentist, spending an evening with an insurance agent or buying...
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    • From:Amazon
    • Posted:May-11-2008
    • The Home-Based Bookstore
    • Book needs more nitty gritty details. Too much generality. I was especially distressed with the fact that the author doesn't delve nearly enough into specific titles, etc. Find a mentor and save...
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    • From:Amazon
    • Posted:Feb-13-2007
    • o.k.
    • If you have been selling on Amazon and think that this book will help you sell more, it won't. You probably already know what this man has to say. On the other hand if you are new to the "biz",...
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Honest Work: A Business Ethics Reader

Honest Work: A Business Ethics Reader

In today's business world, ethics is not simply a peripheral concern of executive boards or a set of supposed... more

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The Entrepreneur's Guide to Business Law

The Entrepreneur's Guide to Business Law

This standard-setting book is an essential resource for anyone looking to understand the legal challenges faced by... more

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    Review
    • From:Amazon
    • Posted:Sep-28-2009
    • Timely delivery
    • I needed books for college and did not have very long to wait. I received my books ordered in a timely manner. I had never ordered anything online and was not sure about how secure this would be...
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Dic Prisma's Swedish-English Dictionary

Dic Prisma's Swedish-English Dictionary

Pages: 644, Edition: 3 Sub, Paperback, University of Minnesota Press more

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    Review
    • From:Amazon
    • Posted:Sep-07-2009
    • the best dictionary
    • I know 13 languages and i can tell you with confidence that i have never studied a dictionary better than this one. It is just perfect. It leaves nothing to be wished for. It is not bulky. One can...
    • read full review | report as inappropriate
    • From:Amazon
    • Posted:Aug-21-2006
    • Swedish-English Dictionary
    • As a dictionary it is very comprehensive - my biggest problem with it there is no English-Swedish it is just a one way dictionary and therefore not as useful as it could have been
    • read full review | report as inappropriate
Certified Administrative Professional(R) (CAP) Examination Review for Advanced Organizational Management (Certified Professional Secretary Certified Administration Professional Examination Review)

Certified Administrative Professional(R) (CAP) Examination Review for...

The Certified Professional Secretary (CPS) and Certified Administrative Professional (CAP) Examination Review Series,... more

Technical Writing 101: A Real-World Guide to Planning and Writing Technical Documentation, Second Edition

Technical Writing 101: A Real-World Guide to Planning and Writing...

To succeed in technical writing, you need a lot more than just writing ability. Technical Writing 101 details the... more

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