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Nonprofit Internet Strategies: Best Practices for Marketing, Communications, and Fundraising Success
Nonprofit Internet Strategies offers every charitable organization the opportunity to analyze their options and select the appropriate strategy to integrate traditional marketing, communications, and fundraising practices with their online efforts.
It is an excellent how-to guide--a practical manual for nonprofit staff written in non-technical language--prepared by experts in the field based on real-life experiences and case studies. more
- From: Amazon
- Posted: Apr-20-2009
Excellent Resource
I use this book as my primary guide. I highly recommend it! I like the way each topic is approached.
Read full review | Report as inappropriate- From: Amazon
- Posted: Apr-23-2007
Guide for Non Profits Fundraising
This source is a wonderful collection of information for non profit companies who want to expand to the Internet. It has real world suggestions, as well as IRS guidelines important to keep the tax status of the non profit. Recommend to all.
Read full review | Report as inappropriate- From: Amazon
- Posted: Mar-03-2007
Essential
Frankly, I was feeling a bit out of touch. The most frequently asked questions in my workshops were about Internet fundraising, and I didn't have good answers. My quick fix: reading this book and coming away amazed, astounded, and shocked. First, by all the profitable Internet strategies out...
Read full review | Report as inappropriate- From: Amazon
- Posted: Mar-18-2006
Non-Profit Internet Strategies
This is a very complete guide to using the Internet for marketing and fundraising. It could almost be a text book for a college course - if colleges offered marketing for non-profits as a course. Great reference material.
Read full review | Report as inappropriate- From: Amazon
- Posted: Aug-09-2005
One of the few must-reads for any nonprofit organization manager responsible Internet strategy
Those of us who manage nonprofit organizations have learned to use the Internet as a powerful communications medium. We invite the public to learn about us via our web sites and even to donate to us from a web browser. We've learned that this is just the beginning of the cultivation process, not...
Read full review | Report as inappropriate- From: Amazon
- Posted: Aug-06-2005
College Textbook with all the liberal bias
The information in Nonprofit Internet Strategies is sound until about page 100. The information comes from a variety of those working in the field and is an amalgamation of over 15 authors. This book tends to be redundant and far left leaning politically, unfortunately. It is clear to me that...
Read full review | Report as inappropriate- From: Amazon
- Posted: May-19-2005
Staffing chapter is the best!
We are fortunate to have Tim Mills-Groninger consulting with us at the Tai Sophia Institute; his chapter on staffing is excellent and the issues of enthusiasm, expertise, trainability, maximizing systems, etc. are good reminders between visits.
Read full review | Report as inappropriate- From: Amazon
- Posted: Apr-08-2005
Non-Profits For Entrepreneurs
Well paced and organized. This book provides very practical information about starting a successful nonprofit.
Read full review | Report as inappropriate- From: Amazon
- Posted: Mar-24-2005
Great Resource for NonProfits
The book provides a great overview of fundraising, communications and marketing online. Each chapter is a separate essay by an expert in the field. Topics include ePhilanthropy Strategy, Multichannel Marketing, Integrating Online and Offline Databases, Building Online Communities, Reaching &...
Read full review | Report as inappropriate- From: Amazon
- Posted: Mar-22-2005
practical help and an excellent management lesson
The book's authors provide a good overview of fundraising and technology, and discuss implementation strategies with a fair amount of depth. As a prospect researcher, it is encouraging to see research and data mining covered so well. As someone who has worked in a number of nonprofits of...
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