The Starbucks Experience: 5 Principles for Turning Ordinary Into Extraordinary
WAKE UP AND SMELL THE SUCCESS!
You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent! The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profits, energize employees, and secure customer loyalty-all at the same time.
The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's “most admired” companies, according to Fortune magazine. With unique access to Starbucks personnel and resources, Joseph Michelli discovered that the success of Starbucks is driven by the people who work there-the “partners”-and the special experience they create for each customer. Michelli reveals how you can follow the Starbucks way to
- Reach out to entire communities
- Listen to individual workers and consumers
- Seize growth opportunities in every market
- Custom-design a truly satisfying experience that benefits everyone involved
Filled with real-life insider stories, eye-opening anecdotes, and solid step-by-step strategies, this fascinating book takes you deep inside one of the most talked-about companies in the world today.
For anyone who wants to learn from the best-and be the best-The Starbucks Experience is a rich, heady brew of unforgettable user-friendly ideas.
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- ISBN: 9780071477840
- Brand: N/A
- Reviews: Read Reviews | Write a Review
761  761 reviews |
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4  4 reviews |
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| From: Amazon Posted: Jun 28, 2008 Type: User Review |
pleasantly surprised
This is a great book for business leaders looking for new ideas and strategies to implement into their business and for those who want to learn a little more about the business principals that Starbucks is founded on.
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4.00/5 |
| From: Amazon Posted: Jun 17, 2008 Type: User Review |
Careful, the book you're about to read is extremely gushy.
While the author ends his introduction stating that he is "not here to sell you on the company" or "not here to convince you that Starbucks is one of the best global business enterprises", it's hard to read the next 181 pages without thinking that...
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 2.00/5 |
| From: Amazon Posted: May 02, 2008 Type: User Review |
Writing, alas, not up to the ideas
Other reviews have dealt at length with the ideas presented in this book, and I won't belabor them here. While Starbucks sounds like a visionary company, and its philosophy is presented in a clear, easy-to-follow format, the writing makes "The...
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 3.00/5 |
| From: Amazon Posted: Apr 20, 2008 Type: User Review |
Interesting, contains great stories
This book is not the regular praise for a company than it is more a guideline of how to make a business sucessful. It is a great addition to the basic literature a leader should read, especially since it contains many interesting stories. It helps...
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4.00/5 |
| From: Amazon Posted: Mar 30, 2008 Type: User Review |
Funnier than Mr. Bill
I'm sure the author is a nice person, and I love Starbucks, but this book is like an old Japanese monster movie: so bad it is funny. Read three quotes in the book and tell me that anyone actually talks like that (Fraps are always referred to as...
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 1.00/5 |
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