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The PR Buzz Factor: How Using Public Relations Can Boost Your Business

$16.53

The PR Buzz Factor: How Using Public Relations Can Boost Your Business

Author: Russell Lawson - (Paperback) ... more

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Review from a shopper who 'Loved it'

From: Amazon Posted: Apr 06, 2006 Type: User Review

A "user-friendly" reference for achieving the greatest results possible in public relations and company representation

The PR Buzz Factor: How Using Public Relations Can Boost Your Business by Russel Lawson (Head of Public Affairs for the Federation of Small Businesses in Wales) is an superbly written, organized and presented instructional guide to effective...
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5.00/5

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Creating the Corporate Soul: The Rise of Public Relations and Corporate...

Author: Roland Marchand - (Paperback) ... more

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Review from a shopper who 'Loved it'

From: Amazon Posted: Apr 24, 2006 Type: User Review

Well documented history of how corporations learned to create images for public consumption

This is an interesting work in business and cultural history. Roland Marchand documents the way corporations used (and developed) public relations to develop images of themselves in the public mind. This is really about the early decades and is...
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4.00/5

Review from a shopper who was 'On the Fence'

From: Amazon Posted: Dec 25, 2007 Type: User Review

Dry read, but good

This book does a nice job of taking a dry subject and presenting it in an interesting way. It is nice reading about different companies "adventures" in advertising. I specifically liked the phone companies story and its attempt to avoid being...
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3.00/5

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	Women in Public Relations Author: Linda Childers Hon, Larissa A. Grunig, Elizabeth L. Toth - (Hardcover) ... more Click to view Special Offers for this product.	$60.00 at Amazon

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