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Women in Public Relations

Women in Public Relations

The past 20 years have seen an influx of women into the practice of public relations, yet gender-based disparities in... more

  • $60.00
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      FREE Shipping on orders over $25 at Amazon.

    • Expires:Dec-31-2010
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The PR Buzz Factor: How Using Public Relations Can Boost Your Business

The PR Buzz Factor: How Using Public Relations Can Boost Your Business

A "hands-on" workbook, deliberately written in a practical, interactive way to help small businesses achieve... more

Creating the Corporate Soul: The Rise of Public Relations and Corporate Imagery in American Big Business

Creating the Corporate Soul: The Rise of Public Relations and Corporate...

Over the course of the twentieth century the popular perception of America's giant corporations has undergone an... more

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      FREE Shipping on orders over $25 at Amazon.

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      Use coupon code xicyx at checkout to enjoy Free Shipping on your order plus enter to win $500 at Textbooks.

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    Review
    • From:Amazon
    • Posted:Dec-25-2007
    • Dry read, but good
    • This book does a nice job of taking a dry subject and presenting it in an interesting way. It is nice reading about different companies "adventures" in advertising. I specifically liked the phone...
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    • From:Amazon
    • Posted:Apr-24-2006
    • Well documented history of how corporations learned to create images for public consumption
    • This is an interesting work in business and cultural history. Roland Marchand documents the way corporations used (and developed) public relations to develop images of themselves in the public...
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