Ultimate Guide to Google AdWords (Ultimate Guide to Google Adwords)

Never before in the history of advertising has it been possible to spend five bucks, write a couple of ads and get instant access to more than 100 million people in 10 minutes. But that's exactly what Google AdWords does. It's an awesome concept-but you can lose a bundle if you don't know how it works.

Learn how to:

Build an AdWords campaign from scratch
Identify keywords that entice people to click on your ads
Get the lowest bid prices on your keywords
Defeat click fraud and other scams
Use search engine optimization techniques
Turn clicks into customers

Plus get FREE e-mail updates on Google's ever-changing system. more

Price Range:$11.02 to $17.96 | 4 stores
Product Rating:

100 Reviews
Info:
Set Price Alert Save to Wish List

Write a product review

ProductReviews

1-10 out of 100

From: Amazon
Posted: Oct-02-2009

If you want to have an out line of how to get started using AdWords with Google this is it.

I bought this book, along with two others from Amazon. As soon as I received the book and started to read I realized how little I knew about what I was trying to do. I am embarased to say that I have a BBA and MBA degrees, with a concetration in marketing. However, my degrees were earned 1979 and...

Read full review | Report as inappropriate

From: Amazon
Posted: Sep-06-2009

Great AdWords / Online Marketing 101

This is a great book that give you an introduction to Google AdWords, Search Engine Marketing and a general perspective on online marketing. The book is easy to read, split up logically into short chapters. Takes about 3 hours to get through - very easy to understand. I've been running SEM for...

Read full review | Report as inappropriate

From: Amazon
Posted: Aug-29-2009

All Hype, No Substance

Author claims he can make you rich with Google. Not exactly. He talks crazy-excited about ways to cut your Google advertising expense to almost nothing, then states in chapter 12: "When someone clicks on your ad, Google charges you 50 cents, regardless of what happens next". That contradicts what...

Read full review | Report as inappropriate

From: Amazon
Posted: Aug-28-2009

Google starts strong then steals your money

Every small business advertising on Google's Adworks should be warned. Google is running ads or charging when my account is charged, they run out of the target, and I believe are counting clicks that did not count. If you emal them, they just give a lame excuse. Google has an active class...

Read full review | Report as inappropriate

From: Amazon
Posted: Aug-23-2009

Warning! Read this Book Before You Launch an Adwords Campaign!

I purchased this book and took it with me on my vacation to Mexico. It was the best 6 hour plane ride (3 hours to and back) I've ever had. Perry and Bryan were able to explain critical concepts that you MUST know before you even attempt to start an Adwords campaign. Some people might complain...

Read full review | Report as inappropriate

From: Amazon
Posted: Aug-07-2009

Must Have

Anyone serious about wanting to make an Adwords campaign work needs to read this. I suppose there are those, in some markets, that have been able to just throw money at a campaign and make it work, but in the years I've tried, in my market I've found it to be very difficult to make it profitable....

Read full review | Report as inappropriate

From: Amazon
Posted: Jul-14-2009

No Greater Truth Exists

If you are doing any business on-line or off, you not only need to have read this book, but you need to read "The Definitive Guide to AdWords" directly from [...] He also has Free Adwords e-mail courses and a ton of information for sale that will pay for it-self if you are currently spending more...

Read full review | Report as inappropriate

From: Amazon
Posted: Jul-10-2009

Marshall is obviously an expert, but the book is already outdated

I decided to read two books on Google Adwords before signing up for an account. It didn't really help at all. But this book still had some good "general" advice.I really enjoyed reading Perry Marshall's stories & anecdotes. He's obviously an accomplished expert in his field, with some good...

Read full review | Report as inappropriate

From: Amazon
Posted: Jun-12-2009

This Book helped me

this book helped me make my website profitable.after reading this book i was able to keep my campaigns organized improved in CTR and Conv rate

Read full review | Report as inappropriate

From: Amazon
Posted: Jun-07-2009

Great Google Adwords Starter Book

There's no better at ppc and all supporting tools than Perry Marshall. Here you get the basics and a few advanced techniques that if followed mercilessly will increase you CTR and lower your CPP cost. It is full of excellent free sources for those starting out. Highly recommend it.

Read full review | Report as inappropriate

Write a product review

1 2 3 4 5 Next