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Public Relations CasesPrimarily using Public Relations Society of America award-winning cases, PUBLIC RELATIONS CASES presents a clear... more |
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The PR Styleguide: Formats for Public Relations Practice (Wadsworth...A concise handbook, THE PR STYLEGUIDE: FORMATS FOR PUBLIC RELATIONS PRACTICE serves as a complete style guide and... more |
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Law for Advertising, Broadcasting, Journalism, and Public Relations: A...This exceptional new text offers an up-to-date and integrated approach to communication law. Written by two... more |
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Public RelationsManufactured by Ferguson Publishing,Hardcover,Series: Careers in Focus Ser., English-language edition,Pages:149,Pub... more |
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Strategic Writing: Multimedia Writing for Public Relations, Advertising,...Strategic Writing emphasizes the strategic, goal-oriented mission of good media writing, with clear, concise... more |
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Public Relations with DVDCoverage of global markets, new technologies, and multiculturalism throughout make this dynamic text the cutting-edge... more |
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Public Relations Cases: International PerspectivesThis unique collection of contemporary international public relations case studies offers in depth insights into the... more |
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Effective Catholic High School Public RelationsThe case studies in public relations outlined here represent the range of circumstance and experience that is... more |
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Women in Public RelationsThe past 20 years have seen an influx of women into the practice of public relations, yet gender-based disparities in... more |
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The PR Buzz Factor: How Using Public Relations Can Boost Your BusinessA "hands-on" workbook, deliberately written in a practical, interactive way to help small businesses achieve... more |
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Creating the Corporate Soul: The Rise of Public Relations and Corporate...Over the course of the twentieth century the popular perception of America's giant corporations has undergone an... more |
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Public Sector Employment in a Time of Transition (Industrial Relations...The public sector seems to be in the early stages of a profound transition, similar in scale to the transformation of... more |
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Cases in Public Relations ManagementIntended for a junior/senior level course in Public Relations, this case study textbook takes a different approach to... more |
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Public Relations Theory (Communications Series)Beginning with the basic premise that public relations can best be understood as a specialized type of communication,... more |
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Effective Public RelationsReviews: 80/100 | 11 Reviews
Glen Broom,Paperback, Edition: 10, English-language edition,Pages:504,Pub by Prentice Hall Higher Education more |
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The Public Relations Writer's Handbook: The Digital AgeReviews: 86/100 | 10 Reviews
The second edition of the Public Relations Writer?s Handbook offers a simple, step-by-step approach to creating a... more |
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Public Relations: The Profession and the PracticeCoverage of global markets, new technologies, and multiculturalism throughout make this dynamic text the cutting-edge... more |
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International Public Relations: Negotiating Culture, Identity, and PowerInternational Public Relations: Negotiating Culture, Identity, and Power offers the first critical-cultural approach... more |
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Public Relations For Dummies (For Dummies (Business & Personal Finance))Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get... more |
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Public Relations Writing: The Essentials of Style and FormatThis text equips students with the essential skills for developing and writing public relations materials, covering... more |
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Putting the Public Back in Public Relations: How Social Media Is...Breakthrough Web PR 2.0 Strategies and Tactics That Work Forget the "pitch": Yesterday's PR techniques just don't... more |
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Local Government Labor Relations: A Guide for Public AdministratorsThe focus of this book is to provide an introduction to the issues and procedures central to local government... more |
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Handbook for Public Relations Writing |
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The Public Relations Writer's HandbookReviews: 86/100 | 10 Reviews
The first Public Relations Writer's Handbook has become one of the most well-known reference books in the PR... more |
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Ethics in Public Relations: A Guide to Best PracticeUnique practical knowledge and tools to help the reader understand the ethical dilemmas inherent in PR more |
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Spin Man: The Topsy-Turvy World of Public Relations...Tell-All TaleHardcover, Transmedia more |
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Public RelationsWritten by publicist number one, Edward L. Bernays makes clear in this book that public relations is not publicity,... more |
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Public Relations StrategyThis challenging book reflects the intense discussion that is taking place on the nature of public relations and its... more |
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Exploring Public RelationsThis definitive academic Public Relations text introduces PR and its role within the organisation. A comprehensive... more |
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Public Relations ResearchThis comprehensive text explores the types of research most used in public relations practice. The first... more |